Market Defender is the ultimate competitive marketing analysis tool, offering you the unfair advantage in PPC advertising and allowing you to significantly improve your return on investment from paid search marketing.
Market Defender, the latest PPC Software innovation from leading search marketing agency Stickyeyes, is one of the most comprehensive PPC competitor analysis tools on the market. Built on the back of 12 years experience in PPC marketing, Market Defender provides you with valuable data on your campaign as well as the activity of both your competitors and affiliates.
By tracking activity on your keywords every hour, Market Defender gives you detailed information on your PPC campaign and the activity of the competition so that you can adjust your PPC strategy to address weaknesses in your campaign and to exploit weaknesses in your competitor's campaigns.
Using Market Defender to track competitors online, you can see which of your competitors are dominating the marketplace and muscling out your ads with more aggressive bid strategies. You will also be able to see which time slots in the day your competitors are targeting, the content of their ad copy and landing pages, the strength of their promotions and the key terms that they are targeting.
This data allows you to adapt your campaign to market trends and competitor activity. This could be to preserve budget during quieter periods through day parting, increase bid aggression to avoid being crowded out of the marketplace by your competitors or adjust your ad copy, landing pages or promotions.
No other pay per click competitor analysis software offers such detailed and comprehensive reporting and information as Market Defender. Built on more than a decade's worth of experience and expertise in PPC advertising, Market Defender addresses the key challenges in paid search to become an essential tool for anybody who wishes to improve their ROI from PPC marketing.
If you want to see how Market Defender can improve your campaign, view the pricing options
